Beobrew – Music-Infused Beer – What?

If you like homeopathy, you’ll love Beobrew. It is a beer produced by electronics manufacturer, Bang & Olufsen.

An article by AVS Forum gives the details –

Wait, what? A music-infused beer? What the heck does that mean? Mikkeller lowered a B&O Play A1 portable speaker—sealed in plastic—into the fermentation tank and played music from an iPod for two weeks. The playlist was curated by Le Gammeltoft from Heartbeats to “tailor the music to the taste.”

Continue reading HERE.

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